I’m hooked by photography, like, fully hooked!
I can’t go anywhere, now, without looking at how the light is hitting certain objects and people or appreciating how a landscape looks. I had my first proper paid photography/content creating job this summer and that just inspired me to push for more of this kind of work.
Mat Jones, one of the Barbers that works in my Jamiaca St shop, asked me some advice recently on setting up a shoot etc and, around the same time, we were approached by Barber Evo (a highly credited Barber Industry magazine) as they actually wanted to run a feature on Mat himself. Mat has only been in the Barber Industry for little under three years but is one of the most passionate barbers I have come across. He is a great asset to our team and his drive and ambition to constantly better himself as a Barber really inspires all of us at Cutthroatpete’s which hasn’t gone unnoticed by other industry professionals.
So, to get the ball rolling we made a moodboard of ideas and created a ‘story’ for Mat’s photoshoot. I pointed him in the right direction but everything else was organised by him. Our moodboard was important because it gave us a chance to pass our ideas between us before coming up with the final project.
This was going to be my first photoshoot that would actually be featured in a magazine and the pair of us were really excited to get it done.
We decided on an outdoor shoot at the local skate park and I had in my mind how I would edit the shots before we even did the shoot. The lighting on the day we shot was perfect. The colours of the graffiti worked so well with the feel of the shoot and Mat’s haircuts fit with the styling perfectly.
Mat did an unbelievable job on the shoot. He managed and directed his models perfectly and the outcome of the shots were really good. I was really impressed with how the shoot went and what’s more, Barber Evo actually gave mat five pages in their magazine which is incredible.
The overall feel of the shoot was inspired by some cool fashion editorials we came across when doing some research for the shoot. We wanted to create a classic skate feel whilst the main focus of the images was to be of Mat’s undeniably great Barbering skills. I feel like the Images wouldn’t look out of place in a skate magazine though or a look book for a streetwear/workwear fashion brand.
If you would like to collaborate on a shoot or would like me to shoot some images for you, don’t hesitate to drop me a line email@example.com
Hair/Styling- Mat Jones @matjonesbarbering
Photography- Pete Cranfield
Location- New Bird Skate Park, Jamaica St L1